What company are you currently employed with?
California Baptist University
What is your job title?
Director of Graduate Admissions
What was your title when you first started here?
Undergraduate Admissions Counselor
How long have you worked for this company?
Could you describe one of your typical workdays for me?
Provide oversight to the entire graduate admissions function including staff, marketing, recruiting and technology.
What do find most enjoyable about this job?
The ability to institute changes that result in process improvements, increased efficiency and a more resourced staff.
Describe one of the toughest situations you’ve faced in this job.
Not instituting too much change too fast
What do you wish you’d known before you entered this field?
How to use Salesforce.com
Describe a project or accomplishment that you consider to be the most significant in your career.
We brought our entire graduate admissions recruiting and marketing process on to the Salesfore.com platform. This was a giant project but it has literally revolutionized the way we conduct business.
What do you know now that you wished you had known in college?
How to assess a staff member’s strengths and gifts and then lead in a way that allows them to use those to add value to the organization and fulfillment to the individual.
Are there any recommendations you would make to someone who wants to get into this type of work?
To catalyze change you need to know how to obtain and analyze data. Data driven decisions are key and the lifeblood to instituting any sort of change. It’s hard to argue with someone who has the data to back them up. It starts with knowing what data you need to answer the question(s) at hand. Then you have to figure out how to extract the data. Next you have to analyze the data. Finally you have to use the data to make a decision that gives direction moving forward and then execute the change and see it through until full implementation. It all starts with having a clear vision of what you’re trying to solve; it’s hard to find an answer to question you don’t know you’re asking.