Name: Taylor Seeger
What company are you currently employed with?
Parallel 40 Productions- a premier videography company
What is your job title?
Director of Marketing
What was your title when you first started here?
How long have you worked for this company?
A year and a half
Could you describe one of your typical workdays for me?
A typical workday involves meeting and planning with our brides to be. We book several weddings a month and I coordinate all wedding logistics. Throughout the day I speak with multiple brides and their coordinators to ensure everything runs smoothly on their big day and that we are able to capture everything within the time frame. I also manage our social media accounts and post weekly to Facebook and Instagram, as well as maintain our blog. In addition to handling our wedding side of the company, I reach out to vendors throughout the day to network and build relationships. I field production and wedding inquiries throughout the day.
What do find most enjoyable about this job?
I love meeting new people and connecting with them. I am a chatty person by nature and I enjoy building relationships with our clients and vendors. I also like the creative side of things and maintaining all things related to social media.
Describe one of the toughest situations you’ve faced in this job.
One of the toughest situations I face is time-management issues. I work partially from home and have two young daughters who take up a lot of my time throughout the day. I have definitely had to work on juggling everything. It is also tough dealing with stressed clients when helping them visualize their big days and the planning that goes into the day.
What do you wish you’d known before you entered this field?
I’m good with customer service and building good relationships with our customers. However, handling conflict and frustrations with clients is hard.
Describe a project or accomplishment that you consider to be the most significant in your career.
I always feel accomplished when we deliver a product that the client is truly blown away by. When the client is speechless then it is definitely a job well done.
What do you know now that you wished you had known in college?
Make the most of your time there!! Enjoy it and soak it all in. Your teachers know what they are talking about and treat your classes as the learning experiences they should be. Don’t float through college really dive into it!
Are there any recommendations you would make to someone who wants to get into this type of work?
Get an internship and work closely with the team. The experience you will get is more than worth it and will help you immensely in the future. Also, when you work with videographers and photographers, pay attention to their equipment and how they frame shots. Pay attention to how they interact with the crowds and how their days run, you never know when you will be thrown into the mix!